Welcome Published articles UX Content Design Honors/certifications

These are articles that I wrote and had published. You will find a mix of both school related and professional publications. 

MultiBrief: Personal trainers: Diet is more important than exercise

If you are like hundreds of people trying to get ready for summer, getting back to the gym and into a workout routine is your New Year's resolution. But what if I told you that dieting is more important to reaching your goal than exercise?

"I firmly believe dieting is far more important to weight loss than exercise. You cannot out exercise a bad diet," said Pam Sherman, a personal trainer and founder of The Perfect Balance.

Dieting is often the most difficult part for those who want to lose we
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Avoiding the Spam Filter

Spam … nobody likes it (unless it’s fried!), but receiving it is inevitable. Unfortunately for marketers, many people get so much email, that instead of filtering through it all, they simply go through and purge everything. This is where a good marketer can stand out from the competition, using email marketing techniques that’s sure to get their emails read.

There are a few different ways to make sure your emails aren’t deleted. One thing to note before I dive in to the subject: while there are
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How to Make Your Content Marketing Campaigns Stronger

When you hear the words “content marketing” what comes to mind? Social media posts? Blogging? Infographics? Video? Emails? Truth is … all of these are correct and essential in any content marketing campaign.

Content marketing is simply a marketing technique of creating valuable, original content to send out to consumers with intention of getting them interested. The goal is to change or enhance the consumer behavior. With the digital world only increasing, consumers are bombarded by content all